by Olivia Zhu
When I first get to meet Johnny B.A.N.G. Reilly, he looks tired. Really tired, leaning back away from his computer screen with most of his head cocooned tight in a sweatshirt hood. The light is wan, his hood is grey, and his famous voice is at first raspy and subdued. As quiet as he is, though, Reilly speaks in punctuated, verse-like phrases. His responses to my questions seem to arrive as fully formed from his head as do the spoken word, “visual” poems he has become known for.
Chief among these is “Dear Brother,” a spec ad for Johnnie Walker created by two students, Daniel Titz and Dorian Lebherz. Since the video was uploaded half a year ago, it has amassed over four million views and plenty of praise—including some for the haunting poem and voiceover by Reilly.
“Dear Brother” was, in fact, how I learned about Reilly in the first place. He somehow has the ability to sound joyous and heartbroken in the same breath, with words timed so they roll out perfectly at the last possible second to still sound melodic. That perfect rhythm might be attributed to his time as a street dancer, or as a mixed martial artist. Yet “my rhythm comes from what’s actually beating in my chest,” says Reilly. After suffering a heart attack due to a former drug habit, he experienced irregular heartbeats that sped up and slowed down, informing the cadence of his poems. He rushes and pauses and sometimes drops single syllables, leaving them to float amidst longer phrases.
The timing, the gravel-in-the-sun voice—they make Reilly’s work distinct. However, the YouTube video makes it clear the filmmakers who created “Dear Brother” credit themselves, along with Reilly, for the creation of the poem. In the comments, they note that “It was written by voice actor John “Bang” Reilly in collaboration with us.” Reilly disagrees.
