Lee Gutkind is the founder and editor of Creative Nonfiction, the premiere journal of the eponymous genre of writing that combines the literary techniques of fiction with the reality of life itself. With its spring 2010 issue, it’s undergone a radical revision in look, feel and sensibility, shifting from academic journal to wider-interest magazine. He’s also the author of many books that fall under the creative nonfiction heading, exploring subjects like baseball, transplant surgeries and robotics. In Vanity Fair, James Wolcott dubbed Gutkind the “godfather” of creative nonfiction. His latest, the father-son memoir Truckin’ with Sam: A Father and Son, The Mick and The Dyl, Rockin’ and Rollin’, On the Road, comes out this summer. Colin Marshall originally conducted this conversation on the public radio program and podcast The Marketplace of Ideas. [MP3] [iTunes link]
I'm looking, right in front of me, at these two issues: one of the journal Creative Nonfiction and one of the new Creative Nonfiction magazine. These two could not look more different; for the same publication, the difference is striking in every dimension. What could've brought out such a radical change?
What brought about the change is the fact that the entire genre of creative nonfiction has changed over the past fifteen or sixteen years, and in fact the publishing industry and the writing community has changed as well. Everything is different. When I started Creative Nonfiction as a journal, the whole phrase “creative nonfiction,” hardly anybody'd ever heard of it, and when they heard of it, they made fun of it like James Wolcott did. It was something new.
It was especially of interest, but also of great resistance, in the academic world: writing programs, creative writing teachers or writers who worked in creative writing programs. People were interested, but they didn't quite know what it was, and didn't quite know if they wanted to buy into it. There were many literary journals that published scholarly essays, good fiction and terrific poetry. Some of our best fiction writers and poets started their careers by being published in literary journals. I thought, “Okay, why don't I start a literary journal featuring only narrative nonfiction — or 'creative nonfiction' — and that will give it some distinction and great deal of credibility.”
That's what I did fifteen or sixteen years ago: I started the journal, and in fact it helped a great deal, giving the genre credibility in the entire academic world. The thing about the academic world is, it is growing like crazy. The creative writing programs are, in many respects, the cash cows of English departments these days. As it turns out, the nonfiction programs are the leading producers in most writing programs and English departments. It was the right thing to do. The timing was right at that moment. Now, almost every literary journal publishes creative nonfiction. There are about 70 MFA programs giving degrees in creative nonfiction in the United States. Creative nonfiction is increasing in popularity throughout the world. I thought, “Now's the time to continue to publish really terrific essays, but also to start a magazine that can discuss the genre.”
Half of the new magazine is essays, and half is a collection of ideas and columns by terrific writers about what we're doing in this whole creative nonfiction world. Secondly, if I can go one step further, I wanted to take the journal idea and push it beyond just writers and editors and academic reading creative nonfiction. I want the world to read creative nonfiction. A magazine to readers who aren't necessarily writers is much more accessible. That was the the plan, and that's what we're trying to do.
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