by Dwight Furrow

Discussions of the factors that go into wine production tend to circulate around two poles. In recent years, the focus has been on grapes and their growing conditions—weather, climate, and soil—as the main inputs to wine quality. The reigning ideology of artisanal wine production has winemakers copping to only a modest role as caretaker of the grapes, making sure they don’t do anything in the winery to screw up what nature has worked so hard to achieve. To a degree, this is a misleading ideology.  After all, those healthy, vibrant grapes with distinctive flavors and aromas have to be grown. A “hands off” approach in the winey just transfers the action to the vineyard where care must be taken to preserve vineyard conditions, adjust to changes in weather, plant and prune effectively and strategically, adjust the canopy and trellising methods when necessary, watch for disease, and pick at the right time.

Such modesty about winery interventions has not always been the norm. For a brief moment in time, beginning in the 1970’s and continuing into the first decade of the 21^st century, the winemaker as auteur, a wizard at winery tricks, was ascendant. During this time, new winemaking technologies, viticultural methods, and remarkable advances in wine science were introduced into a formerly artisan practice. Only the wealthy, educated, and connected had access to these advances so the flying winemaker, a globetrotting consultant who made his knowledge and expertise available to the wider community, was common. Grapes were a blank slate upon which the winemaker’s vision could be implemented. This too was misleading; despite new technologies you cannot make good wine from bad grapes. Read more »