How The American Way Traveled By Car

by Mark R. DeLong

The photograph shows the corner of a room where an unmade bed stands, the headboard occupying most of the left half of the image. One the bed are newspapers and pillows. From the center of the photo, a number of images of cars and trucks, cutout from magazines and newspapers, emanate in roughly a triangular shape. The wall is unpainted insulation board.
Rothstein, Arthur. Room in which migratory agricultural workers sleep. Camden County, New Jersey. October 1938. Photograph. The Miriam and Ira D. Wallach Division of Art, Prints and Photographs: Print Collection, The New York Public Library. Click source URL for enlargement: https://digitalcollections.nypl.org/items/518bdec0-b97b-0138-ebbc-059ac310b610. See footnote [1] below for information about the title of the photograph.
Gullies had deepened, though puddles—some pond-like—had seeped into the ways, so that the challenge of driving was a matter of keeping axels clear of the swell of ground between tire tracks. Never really good, the roads still showed wounds from September’s hurricane, now known as The Great New England Hurricane of 1938. It had blown by New Jersey, a bit out to sea, but still whipped the coast with hundred-mile-an-hour winds. The state’s tomato crops were ruined, and angry winds and downpours had bitten a chunk out of the apple harvest. Potatoes, at least, nestled snugly under clotted soil, protected from the winds.

In October 1938, 23-year-old Arthur Rothstein drove the roads on assignment to document the lives of the nation as part of his job in the Farm Security Administration (FSA). This time, his assignment was New Jersey, and in Monmouth County he was interested in where potato-picking migrants slept, usually in shacks near the fields they worked. He took lots of pictures of ramshackle buildings—ones you would easily assess as barely habitable: a leaning frame taped together with tar paper, a “silo shed” that sheltered fourteen migrant workers, a “barracks” with hinged wooden flaps to cover windows—in fact merely unscreened openings, one dangling laundry to dry. Rothstein, like his colleagues at the FSA during Franklin Roosevelt’s New Deal, documented the need for the government programs. Squalid housing matched the dirt and brutal labor of migrants, many of them cast into their situations by the disaster of the Great Depression.

Amidst such architectural photographs, one sticks out. Actually it is one of a pair of photographs, both taken indoors of sleeping quarters—no one would comfortably call them “bedrooms.” One shows a narrow unmade bed near a window shabbily curtained with a frayed and loosely hung blanket. In the other one, more tightly framed, the image draws close enough to reveal a carved headboard, a rumpled newspaper open to a full-page ad for Coca-Cola (“Take the high road to refreshment“) and other papers pushed to the corner of the bed. Neatly cut pictures of luxury cars from newspaper advertisements decorate the flimsy particle board wall that served as meagre insulation.[1]

When I saw the picture with the cars, I noticed a change in visual tone. The image felt hopeful. Read more »