From Orion Magazine:
Sex before marriage. Bob and his boyfriend. Madame Speaker. Do those words make your hair stand on end or your eyes widen? Their flatness is the register of successful revolution. Many of the changes are so incremental that you adjust without realizing something has changed until suddenly one day you realize everything is different. I was reading something about food politics recently and thinking it was boring.
Then I realized that these were incredibly exciting ideas—about understanding where your food comes from and who grows it and what its impact on the planet and your body are. Fifteen or twenty years ago, hardly anyone thought about where coffee came from, or milk, or imagined fair-trade coffee. New terms like food miles, fairly new words like organic, sustainable, non-GMO, and reborn phenomena like farmers’ markets are all the result of what it’s fair to call the food revolution, and it has been so successful that ideas that were once startling and subversive have become familiar en route to becoming status quo. So my boredom was one register of victory.