Sean Carroll in Preposterous Universe:
Telling a story seems like the most natural, human thing in the world. We all do it, all the time. And who amongst us doesn’t think we could be a fairly competent novelist, if we just bothered to take the time? But storytelling is a craft like any other, with its own secret techniques and best practices. Charlie Jane Anders is a multiple-award-winning novelist and story writer, but also someone who has thought carefully about all the ingredients of a good story, from plot and conflict to characters and relationships. This will be a useful conversation for anyone who tells stories, reads books, or watches movies. Maybe you’ll be inspired to finally write that novel.
More here.