James Hamblin in The Atlantic:
Todd is the most typical of American men. His proportions are based on averages from CDC anthropometric data. As a U.S. male age 30 to 39, his body mass index (BMI) is 29; just one shy of the medical definition of obese. At five-feet-nine-inches tall, his waist is 39 inches. Don't let the hyperrealistic toes fool you; Todd is an avatar. I gave Todd his name, and gave his life a narrative arc, but he is actually the child of graphic artist Nickolay Lamm as part of his Body Measurement Project.
Todd would prefer perfection—or at least something superlative, even if it's bad—to being average. But Todd is perfect only in being average. With this perfection comes the privilege of radical singularity, which is visible in his eyes. Though in his face this reads lonesome, Todd does have three international guyfriends. They met at a convention for people with perfectly average bodies, where each won the award for most average body in their respective country: U.S., Japan, Netherlands, and France. The others' BMIs, based on data from each country's national health centers, are 23.7, 25.2, and 25.6. I named them all Todd, actually, even though it could be confusing, because not everyone's name is a testament to their cultural heritage.