Hal Neidzviecki in the New York Times:
I used Facebook to create an “event” and invite my digital chums. Some of them, of course, didn’t live in Toronto, but I figured, it’s summer and people travel. You never know who might be in town. If they lived in Buffalo or Vancouver, they could just click “not attending,” and that would be that. Facebook gives people the option of R.S.V.P.’ing in three categories — “attending,” “maybe attending” and “not attending.”
After a week the responses stopped coming in and were ready to be tabulated. Fifteen people said they were attending, and 60 said maybe. A few hundred said not, and the rest just ignored the invitation altogether. I figured that about 20 people would show up. That sounded pretty good to me. Twenty potential new friends.
On the evening in question I took a shower. I shaved. I splashed on my tingly man perfume. I put on new pants and a favorite shirt. Brimming with optimism, I headed over to the neighborhood watering hole and waited.
And waited.
And waited.
Eventually, one person showed up.
More here. [Thanks to Husain Naqvi.]