The Secret History And Strange Future Of Charisma

Joe Zadeh at Noema:

In 1929, one of Germany’s national newspapers ran a picture story featuring globally influential people who, the headline proclaimed, “have become legends.” It included the former U.S. President Woodrow Wilson, the Russian revolutionary Vladimir Lenin and India’s anti-colonialist leader Mahatma Gandhi. Alongside them was a picture of a long-since-forgotten German poet. His name was Stefan George, but to those under his influence he was known as “Master.”

George was 61 years old that year, had no fixed abode and very little was known of his personal life and past. But that didn’t matter to his followers; to them he was something more than human: “a cosmic ego,” “a mind brooding upon its own being.” Against the backdrop of Weimar Germany — traumatized by postwar humiliation and the collapse of faith in traditional political and cultural institutions — George preached an alternate reality through books of poetry.

more here.