Mark Zuckerberg and Yuri Milner announced new $3 million Breakthrough Prize in Mathematics

From PR Newswire:

4F07FBD3-ED5C-4D4E-9D25-234CF814A34C_w640_r1_s_cx0_cy2_cw0“Scientists should be celebrated as heroes, and we are honored to be part of today's celebration of the newest winners of the Breakthrough Prize in Life Sciences and the Fundamental Physics Prize,” said Anne Wojcicki and Sergey Brin.

The prize ceremony was hosted by actor Kevin Spacey, and awards were presented by the Prize sponsors and by celebrities including Conan O'Brien, Glenn Close, Rob Lowe and Michael C. Hall. The event was organized in cooperation with Vanity Fair and produced and directed by Don Mischer, the producer and director of the Academy Awards, among other television and live events. Grammy-nominated singer Lana Del Ray performed live for the guests of the ceremony.

The event will be televised by the Science Channel, one of the Discovery networks; it will be broadcast at 9pm on January 27th.

At the end of the ceremony, Mark Zuckerberg and Yuri Milner announced the launch of a new $3 million Breakthrough Prize in Mathematics. The details of the new prize will be announced at a later date.

“The Breakthrough Prize is our effort to put the spotlight on these amazing heroes. Their work in physics and genetics, cosmology, neurology and mathematics will change lives for generations and we are excited to celebrate them,” commented Mark Zuckerberg.

More here. Peter Woit hates the idea though.