From CNN:
It is not possible to dial an Iranian number from an Israeli telephone. It will simply not go through. That lack of communication stems from the government level, where there is no dialogue between the two countries aside from public speeches meant to carry weighty threats of war to each camp.
That is why it was so difficult for Ronny Edry, an Israeli graphic designer based in Tel Aviv, to get his message across to the people of Iran.
“My idea was simple, I was trying to reach the other side. There are all these talks about war, Iran is coming to bomb us and we bomb them back, we are sitting and waiting. I wanted to say the simple words that this war is crazy,” said Edry.
Using his graphic design skills and his wife's help (she is also a graphic designer), he plastered memes over pictures of himself, his wife, his friends and his neighbors. He then posted them on the Facebook page of Pushpin Mehina, his small design school, with a resounding message:
IRANIANS, we will never bomb your country, We *Heart* You.
The response, said Edry, was overwhelming. “In a few hours, I had hundreds of shares and thousands of likes and it was like something was happening.
More here. And the Iranian response: “Israel, we love you too!”:
“My Israeli friends, I do not hate you; I do not want war. love, Peace,” read many Iranian posters that were posted by Iranians to the new group page. Most of the Iranians, who posted messages to the Facebook group, did so with their faces partially veiled, probably out of fear from the Iranian authorities. On Saturday, Edry said that Iranian group members explained that they could be arrested if recognized in the photos.
“Dear Israeli Friends and World! Iranians love peace and we hate hate!…and we don't need any Nuclear Power to show it!” one poster caption stated.
“I’m from Iran and love your idea and your efforts against war and for peace. I am really happy to get to know you and people like you, and hope to find more people like you. Here in Iran the situation is complicated and many people hate the governments and their bullshit,” another anonymous Iranian wrote in a poster he published.
More here.