Adil Najam in All Things Pakistan:
Maybe it is his innocent looks, decent demenor, earnest and serious expression, and the sense (as one blogger put it) that he had walked in from his lunch break just for this audition (notice the white socks, and the workday clothes). Kashif is not the first Pakistani to appear in American reality shows that are all the rage these days. There was a Pakistani lady who was extremely unlucky in Deal or no Deal. Earlier another Pakistani (who was much more lucky) actually won the title in Funniest Mom in America. Of course, there are far more Indians who appear on these shows and some like the 17-year old Sanjaya became a phenomenon on American Idol. (Although Sanjaya became a story unto himself, it may well be that Kashif is riding the same wave of interest in South Asian stuff that Sanjaya was.)Anyhow, what is interesting is that Kashif Memon seems to be creating a buzz on the blogsphere. Rickey, who seems to follow these things far more closely than I do, is a great fan of Kashif and is rooting for him. Sepia Mutiny and its readers seemed much less impressed. There are a number of others who make you wonder why they take these shows as seriously as they do!
More here. [Thanks to Shabbir Kazmi.]