(Via Political Theory Daily Review) in The Scientist:
Amanda lies flat on her back, clad in a steel blue hospital gown and an air of anticipation, as she is rolled headfirst into a beeping, 10-ton functional magnetic resonance imaging (fMRI) unit. Once inside, the 20-something blonde uses a handheld device to respond to questions about the playing cards appearing on the screen at the foot of the machine. With each click of the button, she is either lying or telling the truth about whether a card presented to her matches the one in her pocket, and the white-coated technician who watches her brain image morph into patterns on his computer screen seems to know the difference.
It’s unlikely anyone would shell out $10,000 to exonerate herself in a dispute over gin rummy. But Amanda, the model in a demo video for Tarzana, Calif.-based No Lie MRI, is helping to make a point: lie-detection is going high-tech. No Lie MRI claims it can identify lies with 90% accuracy. The service is meant for “anybody who wants to demonstrate that they are telling truth to others,” says founder and CEO Joel Huizenga. “Everyone should be allowed to use whatever method they can to defend themselves.”