Susan Straight reviews Forty Million Dollar Slaves: The Rise, Fall, and Redemption of the Black Athlete by William C. Rhoden, in the Los Angeles Times:
So it was with great curiosity that I picked up William C. Rhoden’s “Forty Million Dollar Slaves: The Rise, Fall, and Redemption of the Black Athlete.” But the African American sportswriter’s new book is an enlightening, thoughtful and sometimes sentimental look at black males in sports from the early 1700s to the present. His thesis is that black athletes for hundreds of years have used superior physical ability as well as “soul and style” not only to thrill and entertain their fellow Americans but also to make money for white owners, yet they have been unable to control their own destinies.
The title may be off-putting — an allusion to the 40 acres and a mule promised to freed slaves after the Civil War — and the analogy of big-time sports as a plantation may seem to be a stretch, but Rhoden, a sportswriter for the New York Times since 1983, has done his homework. Indeed, those who follow sports have seen countless black athletes lay bodies on the line for teams, universities and professional organizations that reap large financial rewards, while the players too often get little, sometimes not even a college degree or a long career. The huge signing bonuses and contracts celebrated in the media go to only a tiny percentage of black athletes; many more make do at subsistence level, especially in college.