“You are More Than the Sum of What you Consume”: Generation X and Consumer Society
by Mindy Clegg Public discussions of generations lately most often only focus on two generations–the boomers (1946-1965?) and millennials (1985-2000?). Yet many in our culture do not identify with either. One such group, Gen X, represents a midpoint between the two. And it’s a cohort that exerts more cultural influence than is generally understood.1 Once dubbed…