Cupcakes and Crotch Kicks: On “What Makes Sammy Jr. Run?”

Tom Zoellner at the LARB:

Editor Alex Belth has created an unusual literary anthology of some of the best celebrity magazine profiles from 1959 to 1979, what is generally regarded—at least by publishing old-timers—as the peak years of the genre, before the ferret-faced publicists cracked down on honesty and budgets ran dry. What Makes Sammy Jr. Run? Classic Celebrity Journalism Volume 1 (1960s and 1970s), published by the Sager Group this spring, puts 18 long-form stories about well-known actors, writers, and musicians into one place. The result is like a walk through a delightful museum of postwar America, with all its bright spots and faults.

The nostalgia for a lost era runs even thicker. Not only have celebrity profiles gotten flatter and duller—the canned hotel room conversation hardly makes for fun reading—but the entire medium of magazines has also taken serious economic blows and thinned out. Celebrities now do more direct and manageable communications with their fans through social media. Who needs to invite the annoying writer, that jealous guttersnipe hiding a knife in their back pocket?

more here.